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Artefilia Milano

Contemporary Fashion Brand — Milan, Italy

OVERVIEW 

Artefilia Milano was born from the meeting of Italian sensibility and Oriental craftsmanship a dialogue between cultures expressed through hand-printed cottons and embroidered velvets.
Each piece is designed in Italy and crafted in India using ancestral textile techniques, merging refined design with timeless artistry.
The brand celebrates detail, individuality, and the conscious elegance of slow-made fashion.

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OUR WORK

Only Catalog accompanied Artefilia from concept to market, shaping every aspect of its identity and communication.
We built the brand storytelling, visual direction, website, and content ecosystem, creating a coherent narrative capable of connecting craftsmanship with contemporary appeal.
Through creative campaigns and targeted advertising, the brand reached over 6 million people in just five months, establishing itself as an emerging reference for sophisticated, artisanal fashion.
From collection names to pattern concepts, every element of Artefilia’s image and tone was developed in-house by Only Catalog.

Website: https://artefiliamilano.com/

BRAND IDENTITY

CREATIVE DIRECTION

VISUAL STRATEGY

CAMPAIGN & Marketing

CONTENT PRODUCTION

ADS -  SEO AND WEB DESIGN

+16M

VIEWS IN 2 YEARS

40%

BOOST IN SOCIAL MEDIA REACH

30%

UPLIFT IN ONLINE SALES

ALL PROJECTS

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